LES Leading Edge Series Speaker Interviews: Elkington
Friday, May 3, 2019
LES: You will be giving the LES opening remarks titled "Introduction to Standards in Intellectual Capital Management" with John Cabeca, Director, Silicon Valley USPTO. In a few short sentences, what can attendees expect to learn?
Elkington: We will explore the importance of standards in intellectual capital management and the diversity of areas in which the standards approach may provide value in managing intellectual capital assets. As with quality management standards, intellectual capital management standards will help reduce the cost and uncertainty of achieving beneficial outcomes. Delegates will learn what LES is doing in the field, what progress LES is making and who the thought leaders are in this important new area. They will also learn how to get involved at a couple of different levels, working with a diverse group of professionals who are determined to provide valuable tools for improving how intellectual capital is managed across the innovation ecosystem.
LES: Technologists and IP professionals face many challenges and opportunities today. What one challenge do you hear about the most? What one opportunity?
Elkington: The challenge that I hear about most often is the lack of understanding throughout most operating companies concerning best practices in intellectual capital management. A high percentage of people in IP-centric operating companies put an appreciable effort into managing intellectual capital as part of their work responsibilities, but there is often little awareness of how to perform this work well. Often, people in operating companies have difficulty identifying intellectual capital and the value of the company's intellectual capital, once it is identified. Without this basic capability, it is hard for senior operating company leadership to have confidence that its most important asset class is being managed well. The opportunity here is to help educate enterprises on how to manage their intellectual capital better so that better financial outcomes are more likely.
LES: What are you most looking forward to at the event?
Elkington: I'm eager to get together with old friends, with whom I've been working on LES standards over the past few years, and I'm eager to make new friends who are interested in joining in the LES standards work. There is much important work to do, and so far, the friendships that I've developed in the context of the effort have made a real difference. It's exciting to engage in a ground-breaking project like LES standards with thought leaders who genuinely care about the vision, the innovation ecosystem, and one another.
Click here to register for or learn more information about the LES Leading Edge Series May 14th event at the Silicon Valley USPTO.