Emerging Enterprises Committee Webinar
5 Things Every Artist (And All Businesses) Should Know About the Law
Wed., August 23, 2017
12:00 - 1:00 p.m. (Eastern)
11:00 a.m. - 12:00 p.m. (Central)
10:00 - 11:00 a.m. (Mountain)
9:00 - 10:00 a.m. (Pacific)
Whether it's the rounded corners of a smartphone, the color of a pill, or the marketing materials supporting such products, everything in today’s economy must appeal to consumers’ senses, which means that artistic content is playing an ever larger role in business. Unfortunately, many businesses are still operating on the original, outdated and dangerous file-sharing model, which assumes that everything on the Internet is free game, or the “I-hired-you-to-do-this-for-me” model, which assumes that the work of an independent contractor belongs to the hiring company.
If these scenarios sound familiar, this presentation is for you. Both artists and entrepreneurs will learn 5 tips for working within the law to add value to their businesses while avoid distracting pitfalls.
• the benefits of forming a business entity;
• how ownership of creative works is determined;
• types of intellectual property protection (trademarks, design patents, copyrights);
• online/digital rights;
• best practices for ensuring compliance with licensing terms; and
• how to address infringement.
Dave Rein and Shireen Marshall
Dave Rein provides creative solutions for mid-size and startup companies to acquire, maintain, monetize and protect their copyrights, trademarks, trade secrets and patents with a focus on manufacturing technology, emerging technologies, architecture, visual arts, food processing, and the energy industry.
His practice includes trademark prosecution and maintenance of trademark registrations as well as litigating before the United States Patent and Trademark Office. It also includes filing and prosecuting copyright registration applications before the United States Copyright Office, Uniform Domain Name Dispute Resolution Proceedings and DMCA takedown notices.
He has extensive experience in litigating intellectual property issues throughout the country in federal court and in arbitration and uses that experience of what goes wrong in drafting and negotiating licenses, joint venture agreements, manufacturing agreements, assignments and other contracts involving intellectual property rights as he has an appreciation of the problems that arise with contract disputes.
Shireen Marshall is the founder of Elevated IP, LLC, where she helps clients evaluate IP ownership opportunities, procure domestic and foreign rights, and monitor and address potentially infringing uses by others. She specializes in domestic and foreign patent and trademark procurement, portfolio management, and IP landscape and comparative product assessments.
She has more than a dozen years of experience drafting and prosecuting patent applications in the areas of chemistry, materials science, nanotechnology, instrumentation, wearable devices, semiconductors, biofuels, solar technologies, mechanical devices and sporting goods.