IP & Licensing Basics: A One-Day Review
(formerly PDS 100)
This one-day course provides a survey of the basics of intellectual property (IP) and licensing. It builds a practical understanding of core IP and licensing concepts from both the business and legal perspectives. Each course, taught by both legal and business experts working as a team, is divided into five topics with examples, exercises and interaction between instructors and fellow students. Topics include: Introduction to IP; Basics of IP Commercialization & Licensing; Determining Reasonable License Fees & Royalty; Managing Risks; and a Licensing Case Study.
Who Should Attend
There is no prerequisite to attend this course. It is designed for those with no prior experience in licensing, including students, entrepreneurs, non-IP attorneys, finance professionals, business development professionals, and those considering a career in licensing.
Why You Should Attend
There is more emphasis now than ever before on commercialization, company formation and job creation from the billions of dollars invested annually in research and development at America's universities, government laboratories and small businesses.
Whether you are an entrepreneur in the making, a principal investigator or student at any level who wants a better grasp of the basics, or an aspiring technology transfer professional, this course will give you the tools you need to understand and participate effectively in the process of protecting IP and facilitating its commercialization.
The course is divided into the following five modules:
|Module 1. ||Introduction to IP: Introduction to the different types of IP including patents, trademarks, copyright, trade dress, and trade secrets. |
|Module 2. ||Basics of IP Commercialization & Licensing: Introduction to licensing, including reasons for licensing, description of licensing agreements, infringement, competition law, and relationship-building. |
|Module 3. ||Determining Reasonable License Fees & Royalty: Licensing risks and rewards, different valuation methods (e.g., Market, Financial, Cost) and their pros and cons, and royalty structures. |
|Module 4. ||Managing Risks: Identifying and managing different types of risk, including confidentiality, infringement, liability, collection of royalties and other fees, and unlicensed competition. |
|Module 5. ||Licensing Game: Students put into practice what they've learned by dividing into licensee and licensor teams and then discussing and negotiating terms of a licensing case study, based on both public and confidential information they are given. At the end of the negotiating session all teams report their results and how and why they reached them. |
(Includes breakfast, lunch & networking reception):
$125 University & Government
$195 Members & Non-Members
*Includes one year LES (USA & Canada) Inc., student membership